Gucci launches its new timepieces and jewellery advertising campaign, starring Tippi Hedren Gucci’s new advertising campaign for its timepieces and jewellery is permeated by a mysterious, mystical atmosphere that is perfectly in keeping with the aesthetic of the new collections.
Channelling an other-worldly spirit, inspired by the practise of divination, Gucci tells the story of a fortune teller who is visited by young people wearing key pieces from its timepieces and jewellery collections. The images focus on the Gucci Ouroboros, GG Running and Le Marché des Merveilles fine jewellery collections and also feature G-Frame, G-Timeless and the new automatic watches.
The star of the campaign is undoubtedly legendary American actress Tippi Hedren, who, after a career as a successful fashion model, became celebrated for her work with director Alfred Hitchcock in The Birds and Marnie.
In the new Gucci campaign, Hedren plays a mysterious fortune teller. Seated in a richly decorated interior in contemporary Los Angeles, with gilded gold chairs, silk table cloths, crystals and candles, she holds the attention of her young visitors as she practices the arts of palmistry and crystal ball reading.
Images courtesy of Dior
In celebration of the seventieth anniversary of The House of Dior’s debut spring-summer 1947 collection, the National Gallery of Victoria, Australia recently presented the never-before-seen exhibition The House of Dior: Seventy Years of Haute Couture. Exclusive to Melbourne, the exhibition is a collaboration between the NGV and the House of Dior, Paris, and features a sumptuous display of over 140 garments from Christian Dior Couture designed between 1947 and 2017.
The NGV has announced that two Dior haute couture works, especially commissioned for and acquired by the gallery, will be on display in the exhibition. They are Essence d’Herbier from the spring–summer 2017 collection, designed by Maria Grazia Chiuri and Look 10, Bar coat from the autumn-winter 2012–13 collection, designed by Raf Simons. Drawing primarily on material from the House of Dior archive and the NGV Collection, the exhibition also features accessories, sketches, photographs, haute couture toiles (prototypes) and multimedia.
The exhibition, first outside of Paris, will also explore Dior’s unique affinity with Australia, including the historic spring 1948 fashion parade at David Jones, Sydney, which featured 50 original creations by Christian Dior. It is also featuring the iconic grand, sweeping staircase used in countless photo shoots and fashion parades over the House’s 70-year history.
The exhibition opening was celebrated with the inaugural NGV Gala, a ticketed, black-tie ball on Saturday 26 August 2017. The proceeds from this event will go toward supporting the NGV Fashion and Textiles Collection.
How does fashion transcend virtuosity and timelessness? In a 1953 etching that turned up in the Dior archives, Albert Decaris retraces Dior’s expansion around the world in a map. Then, there’s the couturier’s assertion in his autobiography titled ‘Dior by Dior: “A complete collection should address all types of women in all countries.” These inspirations have led Maria Grazia Chiuri, the Artistic Director of women’s collections, in creating the Autumn-Winter 2017-2018 Haute Couture collection that celebrates the House’s 70th anniversary.
Chiuri’s designs is a symbolism of a desire for faraway lands, the need to travel to discover the world and oneself, to feel emotion, grow and evolve; her own journey from Rome to Paris and her exploration of the Dior heritage. She is inspired to draw elements from the masculine wardrobe and mixing them with ethnic pieces. Stephen Jones, the milliner celebrates his 20th anniversary this year as Dior’s hat designer and artist Pietro Ruffo designed the décor that retraces the Earth and the celestial sphere with poetic grace.
时尚如何超越艺术和永恒？法国艺术家 Albert Decaris 创作于 1953 年的版画，在迪奥典藏中重现天日，以世界地图的方式重现了品牌在全球的发展历程。品牌创始人的自传《Dior by Dior》里有一句谏言：“一个完整的系列应该面向所有国家的所有女性”。迪奥女装创意总监 Maria Grazia Chiuri 在灵感指引下，设计出 2017-2018 秋冬高级定制服系列，以纪念品牌 70 周年悠久历程。
Maria Grazia Chiuri 的设计象征了对别处的渴望、对旅行的期盼、感受内心情感及探索自我。这也令她回想到自己从罗马飞到巴黎的旅程，让她得以探索迪奥的历史财富。Maria Grazia Chiuri 从男装中汲取元素，并将之和民族文化融合。已和迪奥合作 20 年的制帽大师 Stephen Jones 和艺术家 Pietro Ruffo 也共同打造出充满诗意的苍穹大地秀场布景。