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Aston Martin is proud to present Lagonda Vision Concept – marking the beginning of a new range of state of the art, emission-free luxury vehicles. Production is planned to start in 2021.

Lagonda strives to be the world’s first zero emission luxury brand. It will confound traditional thinking and take advantage of the latest advances in electrification and autonomous driving technologies, which amount to the biggest revolution in land-bound transportation since the invention of the car.

Aston Martin President and Chief Executive Officer, Dr. Andy Palmer believes that people associate luxury in their cars with a certain traditional and even old-fashioned approach because, to date, that is all that has been available to them. According to him, “Lagonda exists to challenge that thinking and prove that being modern and luxurious are not mutually exclusive concepts.”

The Lagonda Vision Concept also forecasts a world with a high level of autonomy. Its design is equivalent with level four autonomous driving, meaning the car is capable of driving itself in all routine circumstances and on all recognizable roads. As a result, the steering wheel can not only move from left to right hand drive according to need, in autonomous mode, it can also retract entirely allowing front seat passengers to rotate through 180 degrees to engage in face to face conversation with those in the back. In the meantime, the car will not only have 360-degree awareness of the world around it, but also fully connected to it.

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阿斯顿.马丁 (Aston Martin) 自豪地展现 Lagonda 未来概念和标志着全新的艺术形态—启动零排放奢华概念车计划,车子生产预计将于 2021 年开始。

Lagonda 将是作为世界上第一个零排放的奢华车品牌。这将颠覆传统思维方式,并巧妙利用电气化和自动驾驶技术的最新进程,这是自汽车发明以来,陆路交通运输的最大革命性突破。

阿斯顿·马丁总裁兼首席执行员 Andy Palmer 博士认为,人们常将豪车与某种正统的甚至老式的观念联系在一起,因为到目前为止,这些都是感受到的状况。“Lagonda 的存在是为了挑战这种想法,并证明现代化和奢华感并非相互排斥。”

Lagonda 还预测了一个高度自治的状态,设计相当于 4 个自主驾驶的水平,这意味着车子可在所有常规情况下自动驾驶和识别道路。因此,方向盘不仅可依据需求,从左手到右手开车,在自动模式下,前排座椅可旋转 180 度以面向后方进行对谈,方向盘则可在自动驾驶过程中分开并折叠。同时,车子不仅可以 360 度的认知周边状况,也可以完全连接。